We publish primarily top Android (but HTML5 is coming also) in Subscription stores where users pay a flat-fee to access a high quality selection of top games.
Think about it like that the stores we work with are the ‘Netflix of Games’ or the ‘Spotify of Games’. We do this without asking you to do any development, fact is we’ll use your Free to Play builds from Google Play!
The subscribers in the stores we work with pay a fixed fee to gain access to the selected games inside the store. We get paid out of that pot of money based on how much the games we publish are used.
As opposed to Google Play, in the subscription store market every use of the game will generate revenue for you. This money, when paid out, is then shared with you!
The stores are usually operated in concert with larger carriers and are often also co-branded (ex Vodafone Games, Movistar Juegos). There are also so called Direct To Consumer (D2C) stores that are independent from the carriers.
We do not run stores but deliver games and sometimes tech to them.
No. We have not yet seen anything to points to that generating money inside the subscription stores would cannibalize sales in ex Google Play store. Neither have our games providers and some of them are really into numbers :)
Our hunch is that we find consumers that would not have found, played or paid for your game so this is not revenue that is taken away from your Google Play revenue, it’s pure top line incremental revenue.
We work across a large number of geographical markets do there will always be a fit. Having said that, Action, Racing, Arcade, Adventure, Sports and Puzzles are key genres for us.
Also note that in some markets we’ll have a hard time to launch games that have age-restrictions tied to them (like 16+).
We think that this is best answered by looking at who we work with. You will see many leading companies in our portfolio of games and these are as smart people as you are.
They work with us because we are serious and provide results!
We are a top grossing publisher in the stores we work with. With us you will:
– Reach a large network of stores
– Work with a partner that has leverage in terms of guaranteed placements and promotions
– Have NO development work ahead of you, we’ll manage that and will use your Free 2 Play builds from Google Play!
– Take advantage of our tech for cross-sell, retention and engagement